Start Up Loan recipients receive free business planning advice and 12 months free mentoring support.


  • Funding with startup loans
  • Get up to £25,000 funding to launch your business at a low, affordable interest rate (6% APR) over 1-5 years
  • Events
  • We are involved in a number of events throughout the year where you can learn everything you need to know to run your business
  • Business Discounts
  • Our partners supply a wide range of valuable startup discounts and business offers
  • Further types of funding for startups
  • We help you access further sources of funding
  • PR & Marketing
  • We try and generate as much free PR for our businesses as we can

Am I eligible for a startup loan?

Are you over 18 years old?
Do you have the right to live and work in the UK for the loan term?
Are you starting or expanding a business in the UK?

Business Startup Calculator

I want to borrow:

For a duration of:

Monthly Payment £5,657.34

Total Repayment £5,657.34

Getting a startup loan is simple, see how…

Fill in the loan application form

1. Complete application

Click the GET STARTED button and tell us about you and your business and how you plan to grow it into a profitable venture.

Review your loan application with our start-up advisors

2. Speak to a business advisor

Once you’ve been through the eligibility check we will put you in touch with a business adviser who will help you with your business plan and financial forecasts.

Finance your business with your approved start-up loan

3. Get your startup loan

When your business plan is finished we will do an assessment of your application. If your loan is approved you will be sent a loan agreement and your loan will be transferred to you.

Get the best mentor to help launch your venture

4. Access your mentoring

Our mentoring co-ordinator will contact you to understand your mentoring requirements and match you up with the most suitable mentor.

Do you have more questions about our service?

Featured startup stories

Emily Barnes, Start Up Loan recipient

Emily Barnes, founder of Design for Me, is passionate that good design should be accessible to everyone

Alex and Ben, Start Up Loan recipients

Alex and Ben received a startup loan for their google Glass app – Race Yourself. They have now raised £1M in Silicon Valley

Arganic - Startup

Dana Elemara, founder and CEO of Arganic, used her Startup Direct loan to boost the growth of her company

OOb - Startup

Leonardo Laforgia, founder, found Start-Up Loans to be instrumental in helping to prove the opportunity for OOb

Startup Direct Partner Startup Direct Partner

Partners